{"id":1723,"date":"2019-04-17T11:44:51","date_gmt":"2019-04-17T18:44:51","guid":{"rendered":"https:\/\/seanalsobrooks.com\/?page_id=1723"},"modified":"2019-06-26T12:38:19","modified_gmt":"2019-06-26T19:38:19","slug":"football-guys-case-study","status":"publish","type":"page","link":"https:\/\/seanalsobrooks.com\/football-guys-case-study\/","title":{"rendered":"Football Guys Case Study"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1723\" class=\"elementor elementor-1723\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-57cb227 elementor-section-height-min-height elementor-section-items-top elementor-section-boxed elementor-section-height-default\" data-id=\"57cb227\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-wider\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5e812d2\" data-id=\"5e812d2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e6801a8 animated-slow elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"e6801a8\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:800}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Football Guys\nPlayer\nPage<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7809158 elementor-widget-divider--view-line elementor-invisible elementor-widget elementor-widget-divider\" data-id=\"7809158\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInLeft&quot;,&quot;_animation_delay&quot;:400}\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a4fe707 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"a4fe707\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:600}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>FootballGuys.com is one of the top-ranked fantasy football websites in the world. With a member list in the hundreds of thousands, it has a long track record of being \u201cthe source\u201d when it comes to fantasy football projections and analysis.<\/p><p>With hundreds of players in the NFL and thousands of data points for each player, the individual player pages have grown bloated with content. The player pages are overwhelming and user feedback indicates that the content is hard to scan and absorb.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7146af0 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7146af0\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-9981932\" data-id=\"9981932\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f0d510b elementor-widget elementor-widget-heading\" data-id=\"f0d510b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Increase Signal vs. Noise Ratio<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1293f12 elementor-widget elementor-widget-text-editor\" data-id=\"1293f12\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Project Goals:<\/p><ul><li>Arrange Page Sections to Enhance User Flow.<\/li><li>Enable users to scan and move through the page quickly.<\/li><li>Sort Data According to Relevancy<\/li><li>Make the most desired and relevant data easiest to find.<\/li><li>Reduce Perceived Page Weight<\/li><li>Present stats and projections in a way that does not overwhelm users.<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-681d30f\" data-id=\"681d30f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c1bd09b elementor-widget elementor-widget-image\" data-id=\"c1bd09b\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/seanalsobrooks.com\/wp-content\/uploads\/2019\/04\/elliot.png\" title=\"elliot\" alt=\"elliot\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-75d4ab8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"75d4ab8\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-7a93e80\" data-id=\"7a93e80\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-261d7a5 elementor-widget elementor-widget-heading\" data-id=\"261d7a5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Player Pages Sketches<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7e0b304 elementor-widget elementor-widget-text-editor\" data-id=\"7e0b304\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>A user who is overwhelmed by too much information or gets \u2018lost\u2019 navigating through a site is going to have a bad experience. To avoid these scenarios and improve user experience, I used a process known as Information Architecture.<\/p><p><span style=\"font-size: 16px; font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen-Sans, Ubuntu, Cantarell, 'Helvetica Neue', sans-serif;\">The first step in the process was to create wireframe sketches using pen and paper. This phase is about generating as many layout ideas as possible. Often the tendency early on is to \u201cover design\u201d but starting with paper helps to avoid confusing well-designed wireframes for good ideas.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-ca01e2b\" data-id=\"ca01e2b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8194d31 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"8194d31\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d2f23d9\" data-id=\"d2f23d9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9e94ad9 elementor-widget elementor-widget-image\" data-id=\"9e94ad9\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/seanalsobrooks.com\/wp-content\/uploads\/2019\/04\/bwsketch.jpg\" title=\"bwsketch\" alt=\"bwsketch\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4ed1832 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4ed1832\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-b08d096\" data-id=\"b08d096\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5e757f4 elementor-widget elementor-widget-heading\" data-id=\"5e757f4\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Wireframe + High Fidelity Mockup<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-94a118f elementor-widget elementor-widget-text-editor\" data-id=\"94a118f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>The sketching phase helped me focus on the key page elements while shifting less pertinent data farther down the page. We knew from user testing that the draft position rankings and key stats are the first data points most users are looking for.<\/p><p>The next phase was to move our wireframes to the computer. I created several low fidelity wireframes and ultimately a high fidelity mockup plus an interactive prototype for user testing.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-99758ca\" data-id=\"99758ca\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-05458a1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"05458a1\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-b7fc282\" data-id=\"b7fc282\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0846537 elementor-widget elementor-widget-heading\" data-id=\"0846537\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Player Page Wireframe<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-09b05b6 elementor-widget elementor-widget-image\" data-id=\"09b05b6\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/wordpress-349304-1081446.cloudwaysapps.com\/wp-content\/uploads\/2019\/04\/bluewire.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"bluewire\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTczMSwidXJsIjoiaHR0cHM6XC9cL3NlYW5hbHNvYnJvb2tzLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAxOVwvMDRcL2JsdWV3aXJlLmpwZyJ9\">\n\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1026\" height=\"2554\" src=\"https:\/\/seanalsobrooks.com\/wp-content\/uploads\/2019\/04\/bluewire.jpg\" class=\"attachment-full size-full wp-image-1731\" alt=\"\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-381fec7\" data-id=\"381fec7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6b2db8b elementor-widget elementor-widget-heading\" data-id=\"6b2db8b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Player Page Hi-Fidelity Mockup<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2e97e8f elementor-widget elementor-widget-image\" data-id=\"2e97e8f\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/wordpress-349304-1081446.cloudwaysapps.com\/wp-content\/uploads\/2019\/04\/EEFBG2.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"EEFBG2\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTczMiwidXJsIjoiaHR0cHM6XC9cL3NlYW5hbHNvYnJvb2tzLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAxOVwvMDRcL0VFRkJHMi5qcGcifQ%3D%3D\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"2538\" src=\"https:\/\/seanalsobrooks.com\/wp-content\/uploads\/2019\/04\/EEFBG2.jpg\" class=\"attachment-full size-full wp-image-1732\" alt=\"\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-eccbc0d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"eccbc0d\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-9e53ef8\" data-id=\"9e53ef8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0e21f0f elementor-widget elementor-widget-heading\" data-id=\"0e21f0f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Player Profile<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f11ea2c elementor-widget elementor-widget-text-editor\" data-id=\"f11ea2c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Fantasy football owners are looking for the most current data available but often times only have a few minutes per week to invest in research and analysis. Having the most requested data points easily accessible was key to the page refresh.<\/p><p>Based on user testing I highlighted three key stats:<\/p><ul><li><span style=\"font-size: 16px; font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen-Sans, Ubuntu, Cantarell, 'Helvetica Neue', sans-serif;\">Average Draft Position<\/span><\/li><li>Fantasy Ownership %<\/li><li>Consensus Draft Projections<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-b1860c9\" data-id=\"b1860c9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-227fd4c elementor-widget elementor-widget-image\" data-id=\"227fd4c\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"600\" src=\"https:\/\/seanalsobrooks.com\/wp-content\/uploads\/2019\/04\/player.jpg\" class=\"attachment-full size-full wp-image-1734\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-faac6b7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"faac6b7\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-5b94011\" data-id=\"5b94011\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1bb6b17 elementor-widget elementor-widget-heading\" data-id=\"1bb6b17\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Results<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4692ba0 elementor-widget elementor-widget-text-editor\" data-id=\"4692ba0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Using a design process that included sketching, wire-framing, and prototyping we produced a vastly improved version of the FBG player page. The improved information architecture helps the page to \u201cbreathe\u201d. Key player stats and draft projections are now the focus of the page instead of being buried under a mountain of text.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-8e7d6da\" data-id=\"8e7d6da\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Football Guys Player Page FootballGuys.com is one of the top-ranked fantasy football websites in the world. With a member list in the hundreds of thousands, it has a long track record of being \u201cthe source\u201d when it comes to fantasy football projections and analysis. With hundreds of players in the NFL and thousands of data [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"_links":{"self":[{"href":"https:\/\/seanalsobrooks.com\/wp-json\/wp\/v2\/pages\/1723"}],"collection":[{"href":"https:\/\/seanalsobrooks.com\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/seanalsobrooks.com\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/seanalsobrooks.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/seanalsobrooks.com\/wp-json\/wp\/v2\/comments?post=1723"}],"version-history":[{"count":0,"href":"https:\/\/seanalsobrooks.com\/wp-json\/wp\/v2\/pages\/1723\/revisions"}],"wp:attachment":[{"href":"https:\/\/seanalsobrooks.com\/wp-json\/wp\/v2\/media?parent=1723"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}